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The Intelemark blog, page 100.

Straight talk on appointment setting, lead generation and building a B2B pipeline, one call at a time. 1,306 articles.

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Articles.

· 3 min readHow to Clean Up a B2B Database and Prospect ListHealthier Data, Healthier Leads, Healthier Sales Are you concerned about the “health” of your prospect list? You should be. According to a report by Integrate, poor data quality (e.g., duplicate data, invalid values and missing fields) on average 40 percent of the leads generated for SMB and enterprise businesses alike. Unfortunately, incomplete or inaccurate databasesRead article · 4 min readHow to Get Leads at a B2B Trade ShowThere is a reason 29% of U.S. companies increased their trade show budget in 2017: trade shows provide companies a heaping helping of potential buyers. And thanks to the nature of these events, trade shows are great for building face-to-face relationships with buyers you might not meet otherwise. The key to a “successful” trade showRead article · 7 min readMarketing to B2B Tech Buyers and Decision MakersHow to Reach Technology Decision-Makers Online B2B tech buyers and decision-makers need to be on the leading-edge of their industry so they can stay up-to-date with emerging technologies and find the right solutions for their organizations. Considering the amount of content these buyers must slog through to find the information they need to make aRead article · 5 min read5 Ways to Promote a Webinar and Increase Webinar AttendanceMake Sure Your Live Event is a Success with These Webinar Promotion Tips Webinars are an excellent way to establish authority, engage your audience, and grow your mailing list—but just because you “build” it doesn’t mean anyone will come. Although it’s important to spend time thinking about a subject people are interested in and practicingRead article · 5 min readLead Generation Pricing: Fixed Cost vs. Performance-BasedLead generation pricing typically follows a fixed-cost or pay-for-performance model. The lowest apparent price is not always the lowest total cost because lead quality, targeting, reporting, and sales readiness all affect the value of each opportunity. This guide compares both pricing models for B2B lead generation and appointment setting. Use it to evaluate how eachRead article · 1 min readPast Clients Return to Intelemark to Drive RevenueAs is true of many companies, one of the highest priorities is maintaining current clients at Intelemark. We are gratified when clients work with us on an on-going basis. The entire staff at Intelemark works hard to make this happen. However, we are equally pleased when previous clients return to work with us again. IntelemarkRead article · 4 min readHow to Get a Medical Device Approved by the FDATips for Getting FDA Approval on a New Medical Device Some devices must be submitted and approved before they are in use Medical devices are becoming increasingly important in clinical practice. Today’s Medical Developments predicts that the global manufacturing of medical devices will grow at a compound annual growth rate of 11.6 percent, reaching $40.8Read article · 4 min readTop Technology Trade Shows in 2018Keep Up-to-Date on the Latest Trends Shaping the Tech Industry Where can you get inspired, network with tech industry experts and learn about all the hottest advancements? Industry trade shows offer you the chance to do it all. Each day, you can listen to top experts discuss segments of the industry, be in the knowRead article · 4 min readIT Decision-Makers: Roles, Titles, and How to Reach ThemIT decision-makers are the leaders and specialists who influence technology strategy, evaluation, security, data, budgets, and implementation. The right contact varies by solution, and newer titles can make a simple executive list an unreliable targeting tool. This guide explains common and emerging IT roles, from senior executives to data and architecture leaders. It also showsRead article · 5 min read2018 Healthcare Conferences You Should AttendTop Healthcare Conferences in 2018 Exhibit Opportunities That Can Help You Generate Quality Leads in the Healthcare field Does your success depend on your ability to reach key decision-makers in healthcare? Do you have a product or service that improves the delivery of care or helps improve the process, quality, and efficiency of healthcare systems?Read article · 3 min readSelling to Hospitals: Decision-Makers in HealthcareTarget Your Hospital Sales Pitch to the Right People Who Makes the Purchasing Decisions in a Hospital? If you work in healthcare related sales, it’s important that you know who’s who in hospitals. Setting appointments and generating leads is about selecting the right targets. Knowing who can help direct your outreach and communication efforts toRead article · 2 min readWhat to Avoid When Choosing a Telemarketing AgencyThere’s plenty of advice to be found on how to select the right telemarketing agency for your next marketing campaign. This article takes a different approach and covers what you should avoid when selecting an agency with whom to partner. Are their “free” offers really free? Avoid agencies that hold a “free” resource ransom inRead article

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