B2B Appointment Setting
Experienced U.S.-based callers qualify your target accounts against your criteria and book timed meetings onto your reps' calendars.
Explore appointment settingEducation · B2B appointment setting
Reach the schools and universities buying right now.
Districts and campuses are converting classrooms to technology-driven learning. Our experienced, U.S.-based callers put your team in front of the people running those projects while they're active.
Discuss your campaignBuilt for your industry
- Paid for their time, not per meeting
- A test campaign before any commitment
- Full visibility, every day
- 20+ years in B2B sales
Talk to a B2B sales specialist
Tell us about your goals. We’ll help you plan the right campaign.
U.S.-based callers · 20+ years in B2B sales
20+years putting U.S.-based B2B callers in front of decision-makers
About this industry
Education
Education is a Trillion Dollar Industry –
Let Intelemark Help You Get Your Share of The Market
Education and today’s modern classroom look nothing like the classroom we remember from the time we were students. We no longer see rows of desks, chalkboards, erasers, and spiral notebooks. Today we see laptop devices, projectors, interactive flat panels and virtual reality goggles. Intelemark’s expert team customizes appointment setting and lead generation campaigns for this evolving industry to help you grow revenue by discovering new opportunities for sales. Education is expected to be a $2+ trillion market by 2026.
We work with clients who provide products and services to schools, school districts, colleges, and universities in the following areas:
- Education Technology (Ed Tech)
- Equipment Procurement
- Network Security
- Technology Installations
- Professional Development
- Testing Capabilities
- Campus Security
- Ed Tech Services
- Student Testing
- Student/Educational Trips
- Asset Management
- Furniture
- Consultation
- School Uniforms
- Photography
- Sports and Recreation
Education
Changing Times Mean Growth Opportunities for You
School districts, higher education institutions, and online educators all have initiatives in place to bring education technology into the classroom. In today’s connected world, it’s how students learn now.
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Beyond technology, there are many other areas that schools and school districts must manage. With technology comes other opportunities for potential business related to education. These initiatives to meet the needs of modern education are in progress now and it’s vital that companies in the education industry take these opportunities to reach their prospects while these projects are active. The time to reach your prospects is now! Let Intelemark help you to scale your sales team during this exciting and changing times in education. We act as an extension of our clients’ sales team.
The opportunities are currently available. School districts and institutions of higher learning are converting from traditional classrooms to learning environments fueled by technology. If they haven’t already done so, they are ready to speak with you. And if they have already brought technology into their classrooms, they may be ready to expand or refresh. There are opportunities at many different levels of readiness and the prospects, your targets, are waiting for companies like yours to be in their sights.
Intelemark understands how this fast paced and evolving the education industry is today. Our custom lead generation and appointment setting campaigns are designed to meet the ever-changing needs of this industry.
Contact Intelemark today to understand how a customized education industry lead generation campaign can drive increased revenue for your company.
Confidence in every conversation
Committed to quality.
Built on trust.
Schools buy from people who understand how schools work. That's who we put on the phone.
Experienced people, representing your brand
U.S.-based callers learn your offer, your buyers and your qualification criteria before making the first call.
Awards & recognition
A commitment to service quality, customer experience and accountable campaign delivery.
Compliance & quality standards
Processes focused on data protection, quality assurance and the responsible handling of your customer relationships.
Certifications, awards & associations
Experience that shows
Why businesses choose Intelemark
Build a stronger pipeline.
Start with a conversation about your buyers and goals.
Where education pipelines leak
The gaps costing you meetings.
- 01
Missing the project window
Technology initiatives are in progress now. If you reach a district after the decision, you're too late.
- Outreach while projects are active
- Readiness noted on every call
- Follow-up timed to budget cycles
- 02
Decision-makers spread across a district
Buying involves technology directors, curriculum leads, principals and procurement. One contact rarely decides alone.
- Multi-threaded outreach across roles
- Sales intelligence on who decides
- Meetings with the people who own the project
- 03
Reps prospecting instead of selling
Your team spends its week finding the right person at each school instead of presenting.
- Experienced callers take over first contact
- Meetings land on your reps' calendars, qualified
- Every meeting arrives with a full lead profile
- 04
Stale school contact data
Staff and roles change every school year. Every wrong number wastes a call.
- Contacts verified and updated as we call
- Lists rebuilt where data is outdated
- Clean data back into your CRM
- 05
Expand-and-refresh opportunities missed
Schools that already adopted technology may be ready to expand or refresh, and nobody is asking.
- Calls to existing and lapsed accounts
- Refresh timing captured
- Upsell meetings for your account team
- 06
Conference leads that go cold
Education shows produce badge scans that sit untouched while the semester moves on.
- Pre-show meeting booking
- Same-week post-show calls
- Registration support for your own events
What we deliver for Education teams
30–70%average increase in top-of-pipeline activity for our clients. Results vary by client and project.
- Timing outreach around budget and academic calendars
- Navigating district decision structures
- Scaling your team for seasonal demand
How a Education campaign works
A test campaign first, so you see your real run rate before you scale.
- 1DiscoveryWeek 1We learn your offer, brand, buyers and market before the first call.
- 2Your criteriaWeek 1You define what qualified means. No one-size-fits-all script.
- 3Data & messagingWeek 2We clean your list or build one, and write talking points that protect your brand.
- 4Test campaign live≈ Day 14At least two dedicated callers establish your real run rate.
- 5Report & scaleThenDaily reporting and call recordings. We add callers once the numbers work.
Who we reach in Education
We work with companies selling to schools, school districts, colleges and universities, and online educators.
K-12 schools & districtsSuperintendents, technology directors, principals and district procurement.
Colleges & universitiesCIOs, provosts' offices, department chairs and campus operations.
Online educatorsProgram leaders building digital and hybrid learning.
Campus operations & securityFacilities, safety and asset-management teams.
Professional development & testingThe teams that buy training, assessment and student testing.
Included with every campaign
At least two dedicated callers, paid for their time, not per meeting.
Dedicated account manager
One accountable owner for your campaign, start to finish.
Data manager
We clean your list or build a fresh one before the first call.
Call notes & recordings
Hear exactly how we represent your brand on every call.
Daily reporting
Activity, conversations and meetings, reported from day one.
Discover our services
End-to-endB2B pipeline services
Services for Education sales teams, all run by the same experienced, U.S.-based callers who already speak your buyers' language.
Talk to an expertB2B Sales Lead Generation
We find prospects who match your criteria and agree to take a call from your team, so your reps start with a real conversation.
Explore lead generationAccount-Based Appointment Setting
We map and call the decision-makers and influencers across your named accounts and book meetings for your account executives.
Explore account-based outreachTradeshow Support
Pre-show calling to book booth visits and fast post-show follow-up on every scan.
Explore this serviceCustomer Reactivation
We call inactive and lost accounts, find out why they stopped buying, and re-open the conversation for your sales team.
Explore customer reactivation
Industries
Callers who already speak your buyers’ language.
We assign a manager and calling team with experience in your industry, so from day one we hit the ground running.
Good questions. Clear answers.
Before we
make the first call.
What to know about education, from qualification to campaign launch.
Decision-makers at schools, school districts, colleges, universities and online educators: technology, curriculum, operations and procurement, on the titles you define.
What clients say
An extension of their sales team.
Sales and marketing leaders on what it is like to work with our callers.
15+
appointments a week, more than their in-house reps
“Intelemark was consistently setting 15+ appointments per week for us, which by the way, is more than our most experienced in-house sales reps would be able to accomplish! And these meetings led to opportunities and closed revenue.”
Simply put, Intelemark has delivered for us. More appointments and more well-qualified leads. We tried other agencies – Intelemark outperformed all of them.
Chief Marketing OfficerIndustry leader in display and video conferencing solutions Before the first call was made, they made sure they understood our products inside and out so the call agents could speak knowledgeably about our products to prospects.
Jill R.Senior Account Executive, Bespoke Software Their proven ability to work with customized scripts, ask the right questions and provide meaningful feedback on call campaigns has resulted in many great opportunities.
EugeneVP of Sales, Medical Bill Review Services I can't thank you enough for this quick turn-around. Honestly your team was incredible. There is no doubt I will be utilizing you for this time and time again. Your team and the expertise and professionalism were very refreshing.
GregDirector, Customer Insights, Fortune 100 Global Healthcare Company
