Insights
The Intelemark blog, page 107.
Straight talk on appointment setting, lead generation and building a B2B pipeline, one call at a time. 1,306 articles.
Articles.
· 3 min read3 Ways to Streamline Sales Pipeline DevelopmentEvery healthy B2B company has a strong sales pipeline. Developing that robust pipeline can be tough. It requires you to contact lots of people who might have an interest in your offering and to follow up consistently so you are present at the correct point in the buying cycle. If you’re currently rethinking sales pipelineRead article 
· 3 min readThese 4 Questions Will Help You Qualify LeadsWhat’s more valuable to your company – a list of five qualified leads or a list of five hundred suspects? As experienced B2B sales teams know, it all depends on their level of qualification. Wasting time with leads that cannot or will not buy is certain death. A qualified lead is one that represents aRead article 
· 2 min read5 Simple Tips to Jumpstart B2B Appointment Setting SuccessSuccessfully setting appointments with valuable leads is essential for building your sales pipeline. But how do you maintain a consistent flow of appointments? Prospects can be elusive, their priorities can change. They get new jobs or move to new companies. Budgets expand and contract. Getting that appointment requires some serious agility. Here are five differentRead article 
· 1 min readIntroducing Intelemanage: Intelemark’s New Inside Sales Management ServiceBuilding a high-performing inside sales team is tough. You’ve got to identify talented professionals, train them on your solutions and sales process, and provide them the tools to be successful. Normally, organizations that couldn’t handle those activities themselves had no choice but to hire a lead generation firm – until now. At Intelemark, we’ve developedRead article 
· 2 min read3 Highly Effective Lead Generation Techniques You Probably Aren’t UsingGenerating leads is tough. You’ve got to employ a variety of tactics, measure their effectiveness, and focus on what works best. You’ve also got to explore new tactics from time to time. If you’re willing to experiment, you could discover an approach that works extremely well in your target market. Here are three highly effectiveRead article 
· 3 min readHow to Choose the Right Telemarketing PartnerAn experienced telemarketing partner can help you keep tabs on prospects, get your CRM house in order, and qualify leads for your sales team. But out of all the companies vying for your business, how do you choose the right one? Partnering with the right company can make a substantial difference to your bottom line,Read article 
· 3 min readAre There Gaps in Your Lead Management Process?The most effective B2B companies never let promising leads slip through the cracks, and a methodical lead management process is crucial to their success. But for many, seeing opportunities vanish is routine, and gaps in their lead management processes are frequently to blame. Ask yourself whether your team has problems with any of these mission-criticalRead article 
· 2 min readA Smart Tip on How to Evaluate a B2B Demand Generation CompanyChoosing the right B2B demand generation company depends on two primary factors: how your specific business goals align with the vendor’s skill sets, and the vendor’s ability to assemble a team that can meet those business objectives. But when you’re vetting several different organizations, most will have some sort of story about how they canRead article 
· 1 min readWhy Hiring a Telemarketing Company to Qualify Leads Still Makes Sense (and Probably Always Will)In today’s technology-driven B2B marketing environment, how much sense does it make to pursue “traditional” tactics – like hiring a telemarketing company to contact and qualify your leads? As it turns out, telemarketing still makes a lot of sense and there’s a major reason for its continued relevance: Telemarketing provides timely, valuable insights that helpRead article 
· 1 min readThis Lead Generation Mishap Could Be Costing YouWant to know a little secret about lead generation? Here goes: Your organization might be totally oblivious to dozens, or perhaps hundreds of qualified leads even though they may already have a record in your CRM. If you fear (or know) that your sales people are not updating your CRM, there’s a likelihood that you’reRead article 
· 1 min readThe Secret Behind Effective Demand GenerationIdentify targets, maintain appropriate communication as your target is validated as a lead, nurture your leads until they’re prospects who are ready to work with a salesperson – a sales qualified lead (SQL). It’s a winning formula for demand generation, but that doesn’t mean it’s easy. There are numerous barriers to effective demand generation andRead article 
· 1 min readShort on Time? Here’s How Emergency Telemarketing Saves the DayWhen you’re in the midst of a time crunch, priorities can change quickly. One minute, everything was right on schedule and you were tracking to meet your deadlines. But the next minute? Complete chaos! Maybe you had to change the date of an event, or maybe a key person on your marketing team was illRead article Start
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