Insights
The Intelemark blog, page 103.
Straight talk on appointment setting, lead generation and building a B2B pipeline, one call at a time. 1,306 articles.
Articles.
· 1 min readChecklist for Hiring a Demand Generation AgencyIt’s no surprise that many B2B organizations are looking for a demand generation agency to help them capitalize on marketing opportunities. While identifying a demand generation agency is simple – there are many to choose from – selecting the right one may be more difficult than you think. To be sure you hire the rightRead article 
· 1 min readChoosing a Vendor to Generate Telemarketing LeadsOutsourcing your lead generation to a telemarketing vendor provides you a host of benefits, like lower total costs than building an in-house department, scalability when business picks up or slows down, and superior quality leads. The key to getting quality telemarketing leads depends on choosing the right B2B telemarketing leads vendor. Look for the followingRead article 
· 2 min readInside Sales: In-House, Outsource or Insource?You know you need an inside sales team. The evidence is pretty compelling that phone calls work—the human touch is still valid and important in the sales process. But, you’re at a crossroads. Do you make the decision to focus your attention on creating a stellar inside sales team to help you generate the leadsRead article 
· 2 min readHow to Increase Webinar Recruitment NumbersWebinars are an effective way for B2B companies to share knowledge and be recognized as thought leaders and at the same time, generate valuable leads that can drive incremental revenue. It’s an efficient way to get in front of a large group of prospects and is an excellent business development strategy. No matter how well-plannedRead article 
· 1 min read6 Questions to Ask Any Telemarketing CompanyThe right telemarketing company can boost your lead generation efforts and have a substantial impact on your revenue goals. The key is to find the one that puts your company first and represents your interests in a most professional manner. Ask your potential telemarketing vendor candidates the following questions. Their answers will help you separateRead article 
· 1 min readWhat to Expect From a B2B Telemarketing CompanyChoosing a B2B telemarketing company can be a daunting task. Many make the same claims about their services and it’s often difficult to tell which one is best for your business. When it comes down to it, you need to identify a company with long-held experience in three critical areas: lead generation, lead qualification, andRead article 
· 2 min readIn New Report, Intelemark Sheds Light on Common Myths About B2B Appointment Setting ServicesIs appointment setting really something you should outsource? A new report from Intelemark seeks to answer this question by examining – and ultimately dispelling – several misconceptions about B2B appointment setting services. The new report is titled 7 Common Myths About B2B Appointment Setting Services, and you can download it for free! In today’s highlyRead article 
· 2 min readSimplify Database Cleanup With These TipsClean, accurate, reliable contact data empowers effective lead generation campaigns. Unfortunately, many organizations rely on databases or customer relationship management (CRM) applications with corrupted, obsolete, or incomplete contact data. Here’s how to pursue a smart database cleanup effort that puts you in control of your contact data. Begin with an audit. Identify every source thatRead article 
· 2 min readThe Best Lead Nurturing Services Focus on Building a Deeper Understanding of Your ProspectsIn business, relationships are everything. That is why effective lead nurturing campaigns focus on building relationships with valuable contacts. But how can you tell whether a vendor really understands how to make business connections? Maybe you’ve worked with a company whose lead nurturing “campaign” consisted of emailing generic collateral, or maybe your own efforts atRead article 
· 1 min readNew Executive Report Dispels Myths About B2B Appointment Setting ServicesOur latest executive report is now available! In 7 Common Myths About B2B Appointment Setting Services, we deliver a comprehensive rundown of some of the most common misconceptions surrounding outsourced appointment setting. Download the report for free today! All too often, B2B companies that could benefit from working with an appointment setting provider opt notRead article 
· 2 min readUpgrade Your Lead Generation Process with These TipsWithout a methodical, well-defined lead generation process, your company could be missing out on great opportunities. It may be time to examine how you and your sales team think about lead generation. Here are some steps you can take to improve your process for generating leads and qualifying them. 1. Refine your value proposition HaveRead article 
· 1 min readTo Increase B2B Sales, Lead Generation Companies Need to Get Serious About EngagementWhile the days of an initial call and a one-meeting handshake may still work for some companies, it’s becoming more difficult to reach qualified buyers and keep them engaged until they’re ready to make a decision. Increasingly, B2B buyers are doing their own research with 76% searching for content that speaks to their unique needsRead article Start
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